Understanding Listing Analytics
Monitor your listing performance to make data-driven decisions about pricing and marketing.
Accessing Analytics
- Go to Listings in your dashboard
- Click on the listing you want to review
- Look for the Analytics section on the listing detail page
Key Metrics
- Views - How many times your listing page was visited
- Unique visitors - Number of individual people who viewed your listing
- Inquiries - Messages received through the listing contact form
- Applications - Formal rental applications submitted
- Saves - How many users saved your listing to their favorites
What the Numbers Mean
- High views, low inquiries - Your photos or price may need adjusting
- High inquiries, low applications - Your screening requirements or application process may be too complex
- Steady decline in views - Consider refreshing your photos or adjusting the price
Using Analytics to Improve
- Compare your metrics against the time the listing has been active
- If views drop after the first week, consider boosting or updating photos
- Track which changes to your listing lead to more engagement
- Use the AI pricing tool to check if your rent aligns with local market rates